Services - Flores Agency

CATI Telephone Surveys for the Floral Industry

CATI, or Computer-Assisted Telephone Interviewing, is a powerful tool for collecting quantitative data in the floral industry. Flores Agency's CATI method provides floral companies with valuable insights, cost optimization, and improved customer service quality. Discover how CATI can help your business grow and thrive.

Face-to-Face Surveys in the Floral Industry

Face-to-Face surveys provide valuable insights and understanding of customer needs in the floral industry. Through direct interaction, interviewers can better grasp client preferences and expectations, which is crucial for creating unique and in-demand floral arrangements. This method helps consider opinions from various target groups, ensuring more accurate data representation and improving decision-making.

Expert Interviews in the Floral Industry

Expert interviews are the key to deeply understanding the specifics of the floral business and logistics. Flores Agency conducts interviews with leading experts, allowing analysts to uncover market structure, explore competitive forces, and identify growth opportunities. This approach aids in shaping company strategy by leveraging expert knowledge.

Focus Groups for the Floral Industry

Flores Agency uses focus groups to study the target audience in the floral industry. This method combines quantitative and qualitative approaches, providing a comprehensive understanding of customer needs. Data from focus groups can be integrated with other research methods, helping to develop effective strategies and improve business processes.