Floristry mistakes that turn off clients
Even beautiful flowers can lose all their magic if you make a few typical mistakes. We analyze the most common mistakes that cause clients to leave.
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Holiday rush: how to cope with logistics during major holidays
During peak dates, the flow of orders increases several times, and logistics becomes a real challenge. In this article, we will tell you how a business can organize processes in order to cope with the load and not lose customers.
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What payment method do customers use most often when buying flowers in Russia
Today, flower buyers are increasingly less likely to limit themselves to cash: cards and online payments are coming to the fore. In this article, we will look at which payment methods have proven to be the most popular among customers.
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Online vs. offline: where customers prefer to buy bouquets in 2025
In recent years, consumer habits have changed: online services are becoming more convenient, but offline stores retain their charm. In this article, we will analyze what customers choose in 2025 and why.
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